Contemporary Business 14th Edition gives students the business language and study tools they need to feel confident in taking the first steps toward becoming successful business majors, and gets them excited about their future carreers.
Review key ideas and concepts from Boone & Kurtz Contemporary Business. Served up in a multiple choice format, just select a chapter and the app pulls up a random selection of ten questions, then the app scores your exam, and lets you go back to review correct & incorrect answers. Plus, the app points students to the section of the book to review if an answer is incorrect.
The app covers all 18 chapters and is an excellent tool to review key concepts anywhere, anytime.
Chapter 1: The Changing Face of Business
Chapter 2. Business Ethics and Social Responsibility
Chapter 3: Economic Challenges Facing Contemporary Business
Chapter 4: Competing in World Markets
Chapter 5: Forms of Business Ownership and Organization
Chapter 6: Starting Your Own Business: The Entrepreneurship Alternative
Chapter 7: Management, Leadership, and the Internal Organization
Chapter 8: Human Resource Management: From Recruitment to Labor Relations
Chapter 9: Top Performance through Empowerment, Teamwork, and Communication
Chapter 10: Production and Operations Management
Chapter 11: Customer-Driven Marketing
Chapter 12: Product and Distribution Strategies
Chapter 13: Promotion and Pricing Strategies
Chapter 14: Using Technology to Manage Information Statements
Chapter 15: Understanding Accounting and Financial Statements
Chapter 16: The Financial System
Chapter 17: Financial Management